How we work

A complete content process, built to make your month easier.

We take care of the research, planning, design, and copy behind a consistent social presence—while keeping you close enough to approve every detail.

Start a project

What’s included

Everything your content needs, in one thoughtful package.

Every monthly plan is customized, but our approach stays complete: direction, ideas, design, words, review, and delivery working together.

01

Content Creation

We turn your goals, niche context, current conversations, and relevant dates into clear monthly content directions and ideas.

02

Social Media Content Design

Static posts, carousels, and Stories designed to feel consistent and recognizable—with a social media visual direction when needed.

03

Copywriting

Captions, slide copy, headlines, calls to action, and hashtags written to sound natural, strategic, and aligned with your brand.

04

Full Content Packages

Planning, design, copy, revisions, delivery, and optional scheduling in a single tailored monthly plan.

The process

Clear from the first message to the final post.

  1. 01

    Learn & plan

    After proposal approval, you complete a short onboarding form. We research your niche and prepare the monthly editorial plan at the beginning of the month.

  2. 02

    Create

    We develop the design and copy together. The first version of each piece is shared at least 24 hours before publication.

  3. 03

    Refine

    You review each piece and we make the necessary revisions, with no predetermined limit, until everything is approved.

  4. 04

    Deliver or publish

    Receive ready-to-use files, or authorize us to schedule approved Instagram and Facebook content through Meta Business Suite.

Content formats

Built for the channels your audience already uses.

Static posts

Clear, polished content for campaigns, education, offers, and everyday communication.

Carousels

Structured storytelling that makes useful or complex information easier to follow.

Stories

Original sequences and feed-to-Story adaptations prepared for the vertical format.

Reels

Edited from footage supplied by your business, from simple routines to more developed narratives.

Ad creatives

Creative pieces for paid campaigns, ready for the professional managing your ads.

Content can be used or adapted for Instagram, Facebook, LinkedIn, X, and YouTube Community.

Communication

Clear, written-first, and close to your routine.

We communicate in English through messages, primarily on WhatsApp, while adapting to email, Drive, or other tools when helpful. You can usually expect a reply within a few hours.

Based in Brazil, we work remotely with flexibility for U.S. time zones and urgent needs—without turning your process into another meeting-heavy schedule.

Esmeralda Agency content design Esmeralda Agency content design

Plans & billing

Flexible monthly support, without the long-term pressure.

Starting at $500Custom monthly plans

  • Biweekly billing for work already completed
  • No automatic subscription or long-term commitment
  • Extra content priced and approved in advance
  • One-off content available as an entry point
  • First cycle adjusted to your start date and requested volume
Request a custom plan

Frequently asked questions

The details, before we get started.

Still unsure about something? Send us a message—we’ll be happy to help.

Do you manage our social media accounts?

We can schedule and publish approved content on Instagram and Facebook through Meta Business Suite using authorized access—without asking for your login or password. Comments and direct messages remain with your team, preserving your voice and connection with your audience.

Do you create Reels?

Yes. We edit Reels using organized footage your business provides, such as clips from your routine, space, products, services, or team. We currently work remotely and do not provide on-site filming.

What if we do not have a visual style for social media?

When needed, we create a social media visual direction with colors, typography, and a consistent design style as part of the package. This does not include logo creation or a complete corporate identity.

Do you create content for paid ads?

We create both organic social content and creative assets for ads. We do not manage ad campaigns, media buying, or traffic.

How do you work with technical or sensitive industries?

We research the niche and develop clear content directions. For specialized or sensitive subjects—such as healthcare—the client provides or validates technical information before approval.

How do revisions work?

There is no predetermined revision limit. We refine each piece until it is approved, and the first version is presented at least 24 hours before its scheduled publication.

Can we request extra content during the month?

Yes. Either side can suggest additional content during the month. Any extra work is quoted and approved before production, then billed together with the plan.

Is there a long-term contract?

No automatic subscription or long-term commitment is required. The monthly service remains agreed until either side ends it before the next cycle begins. If research, planning, or production for a new cycle has already started, that cycle is billed.

Ready when you are

Let’s make your content feel lighter, clearer, and more consistent.